Celebrity Perfumes Are a Dime a Dozen

The past couple of years have witnessed a sharp rise in the number of new perfumes and colognes being brought to market. As Rob Walker explains in his always illuminating "Consumed" column in the New York Times Magazine, many of the news scents are being launched by celebrities or for some celeb's as a line-extension of their existing clothing label. A lot of new parfums fail and for those branded with a famous actor's or pop singer's name the track record is bad or the popularity of the bottled scent is short-lived.

Posted by Thurston Ali at October 23, 2006 07:34 PM