Yo, It's "Muthafuckin' Snakes on a Muthafuckin' Plane ... Muthafucka!

Yo, that's right, muthafuckaaaa! You've got hand it to screen actor Samuel L. Jackson for picking a winner when he sees one. Jackson signed on to star in the movie "Snakes on a Plane," the much-hyped action-thriller that opens this weekend in the U.S., based only on the title, the basic premise, and the name and credibility of the director originally attached to the film project. (That director was Ronny Yu, the Hong Kong and Hollywood horror filmmaker.) Jackson didn't even read the script -- he probably just said "Sign me up, muthafucka'!"

More importantly, you have to hand it to Jackson for knowing how to promote the hell out of a movie, generate a ton of buzz, interest and free publicity for an admittedly cheesy-titled movie six months before its release. There should an Academy Awards category for Best Actor Who Promoted His Film. Jackson would win it.

The film got a lot of attention on the Internet, especially in the blogosphere, and even in the mainstream media (MSM) during the past year while it was in production. That was because New Line Cinema, the studio behind the project, attempted to change the movie into a more sanitized film titled "Pacific Air Flight 121."

But the internet buzz and media attention generated when the film's screenwriter leaked details of the proposed changes on the Internet, and Jackson's public activism, led New Line Cinema to revert back to the original concept and title. In fact, the films has spawned a groundswell of creative activity on the Web, becoming an Internet phenomenon long before the movie or even its trailer were scheduled for released. Yup, there was even a "Snakes on a Plane" blog.

And so now we've finally got "Snakes on a Plane," in which Jackson gets to utter what will doubtless become a classic piece of film dialog: "I've had it with with these muthfuckin' snakes and this muthafuckin' plane!"

Even if the film is total crap, it could generate a ton of cash at the box office and find a massive DVD afterlife as a cult classic. There are indications that the movie is crappy. The studio has not scheduled the usual pre-premiere press screenings, which suggests that New Line Cinema knows the flick is bad and don't want to allow the press the chance to publish any negative criticism ahead of the all-important opening weekend.

Posted by Robsam at August 16, 2006 02:52 AM