March 29, 2006
Mexican Coca Cola as Underground Consumer Trend in U.S. Say "Hola!" and Drink Up!

There's a story popping up in the media (here and here). about the increasing popularity in the United States of Mexican Coca Cola, which reportedly tastes differently from the American-made counterpart bottled and distributed throughout North America. Mexican Coke is starting to be increasingly smuggled into small retailers and restaurants north of the border, as customer demand for it rises. Coca Cola made in Mexico is said to be made with "real" sugar and thus tastes sweeter and "better." According news reportage, Coke says there is no difference. Hmm. Interesting fact: Mexico has the highest rate of consumption per capita of Coca Cola in the world.
Posted by Thurston Ali at March 29, 2006 02:08 AM










