Media: Loving Those Brilliant New Volkswagen "Un-Pimp My Ride" TV Commercials

"German engineering in the house, ja!" The new Volkswagen "Un-Pimp My Ride" television campaign is a series of three thirty-second commercials that promote the German automaker's reliable engineering and the clean, simple, minimalist car designs of its GTI Mk V series of cars. In each spot, German auto "scientists" evaluate a "pimp-out" car and then proceed to "un-pimp" it by destroying the garish vehicles by way of catapult, wrecking ball and smashdown -- "oh, snap!" The funniest parts of these commercials are when the German enginers adopt hip-hop slang in mockery of the pimped-out cars' owners. Great stuff. Watch the third spot in the series via the embedded video player above or go here. "V-Dub in full effect!"

Posted by Supercore at March 9, 2006 01:18 AM